[Dave Birch] I think that the decision by United Airlines to make some smaller travel agents process ticket sales on their own merchant accounts (and therefore pay the merchant service charge, or MSC) is one of those developments that seems on the margins at the time but actually signals the start of the supertanker’s turn. United’s new policy, starting 20th July, is for one reason: cost.
United would say only that the move was prompted by rising card-acceptance costs. “Credit card processing costs are escalating at a high rate and represent several hundred million dollars of cost each year,”… All travel-agent ticket sales on cards in 2008 totaled $79 billion, according to ASTA estimates, with an average discount rate of 3%.
[From News]
Never mind the average 3% MSC, the figure I thought was really shocking in this report was that brick-and-mortar agents account for nearly half of all airline ticket sales. I haven’t been in a travel agency for years (except to buy prepaid payment cards), all my personal travel is bought via web sites and all our corporate purchases go through invoices, so I was genuinely surprised to read that….
At the same time, airlines depend on so-called traditional, or brick-and-mortar, agents for somewhere between 40% and 50% of their ticket sales, with online agencies accounting for another 20% to 25%,
[From News]
Wow. To me, that was a genuinely surprising statistic. Anyway, that led me to wonder if people buy airline tickets with debit card given the price incentive — many airlines make an explicit charge for credit cards, but no charge for debit cards — or if the benefits of a credit card in these circumstances are seen as being sufficient to outweigh any surcharge.
Personally, I never buy airline tickets using anything other than a credit card, even though many airlines surcharge and try to get you to use debit cards. That’s because if anything goes wrong — let’s say the airline goes bankrupt, for example — then if you paid with a credit card you’ll get your money back. I’m more than happy to pay for the peace of mind. My top tips for avoiding fraud: use a credit card for everything in all circumstances and never use your debit card for anything except ATM withdrawals.
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